Samsung Electronics is going to launch Blu-ray player’s fourth generation, and Blu-ray home theater’s second generation. They will appear on the market only in summer.
Blu-ray Disc was developed by the Blu-ray Disc Association, a group of companies representing consumer electronics, computer hardware, and motion picture production. The standard is covered by several patents belonging to different companies. As of April 2008, a joint licensing agreement for all the relevant patents had not yet been finalized.
HD DVD had a head start in the high definition video market and Blu-ray Disc sales were slow at first. The first Blu-ray Disc player was perceived as expensive and buggy, and there were few titles available. This changed when PlayStation 3 launched, since every PS3 unit also functioned as a Blu-ray Disc player. By January 2007, Blu-ray discs had outsold HD DVDs, and during the first three quarters of 2007, BD outsold HD DVDs by about two to one.
During the high definition optical disc format war, Blu-ray Disc competed with the HD DVD format. On February 19, 2008, Toshiba — the main company supporting HD DVD — announced it would no longer develop, manufacture and market HD DVD players and recorders, leading almost all other HD DVD supporters to follow suit, effectively naming Blu-ray the victor of the format war.