Saudi women launch Women2Drive campaign

Women in Saudi Arabia have been openly driving cars in defiance of an official ban on female drivers in the ultra-conservative kingdom.

The direct action has been organised on social network sites, where women have been posting images and videos of themselves behind the wheel.

Saudi women have been encouraged to challenge the status quo and get behind the wheel Friday.

The initiative is called "Women2Drive," a campaign demanding the right for women to drive and travel freely in Saudi Arabia, informs CNN.

Women in Saudi Arabia face an array of constraints, ranging from having to cover from head to toe in public and needing a male guardian's permission to travel, to having restricted access to jobs because of strict segregation rules, says Fox News.